The market for tablet devices will more than quadruple in the next two years, says eMarketer in its latest projections for worldwide sales. The market research firm says that 15.7 million tablets were sold globally in 2010, but by 2012 the market will expand to 81.3 million.
This is just another option for consumers in the constantly expanding media landscape. Marketers will need to find effective ways of leveraging tablets in their communication’s mix in a compelling and non-intrusive manner. Read more at http://bit.ly/hUgaUV