This is how Samsung gets celebrities to use it’s products…

“It’s the Samsung program known as “White Glove.” It’s a marketing effort designed to convert Apple-slinging celebrities and business influencers into Samsung evangelists. When Beyoncé whips out her phone on the street in Brooklyn, Korea’s largest business conglomerate wants the paparazzi to see that she’s playing Words With Friends on a Samsung.” This is influencer outreach at it’s very best.

Read full article here3020215-poster-p-1-the-real-reason-famous-people-like-jay-z-and-martha-stewart-use-samsung-phones

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