We talk a lot about the rapidly shifting social behavior from desktop to mobile – and this graph perfectly illustrates how quickly this shift is coming. So what does that mean for advertisers? For one thing, it means less and less focus on things like tab-based experiences, as these cannot be accessed via mobile devices.
But this TechCrunch article has some interesting ideas on how to design for mobile consumers while still developing creatively interesting features. Click through to check it out.