Burger King “McWhopper” Case Study Video

So, the McWhopper is one of the world’s most awarded campaigns, a brilliant piece of guerrilla marketing and PR fused with a daring client happy give it a crack. But sometimes it’s not just a great idea, but a great case study film that helps to shape how big an idea can get, especially in marketing & advertising circles! So, here is that Cannes Lions winning film… Enjoy.