The 5 Best Waze Campaigns of 2016

lhf_1The best ad campaigns stand above the rest by combining stellar creative and big ideas that make consumers pay attention and take action. Nowhere is this more apparent than on Waze, the traffic and navigation app, where a great ad can literally drive consumers to a location.

This year, Waze looked at the thousands of campaigns that ran on its mobile platform and came away with five, representing key categories that took a unique and highly effective approach to location-based advertising. From precision pins to special search parameters to an unmistakable voice, these are the stand-out Waze campaigns of 2016.

See the list here.