How TikTok’s Algorithm Works – As Explained by TikTok

Despite various controversies around its ownership, its moderation policies, its growth efforts. Despite these concerns, TikTok is working very hard to show that it has nothing to hide, that it’s a transparent company, that users can trust. It’s added a new Transparency Center in LA, where people can stop by and see how it actions its policies, it’s limited user data access in order to mitigate potential misuse, and it recently appointed a US-based CEO, adding further separation from its Chinese parent company.

And this week, TikTok has tried to provide another level of transparency, in explaining exactly how its recommendations algorithm works, and how videos gain traction, or don’t, on its platform.

TikTok

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