#CharlieCharlieChallenge Is A Social Media Trend Where Teens Summon Demons With Pencils and Yes The Internet Is Bonkers

The latest Internet #teenmeme (I just made that up and want to trademark it) is about summoning a “Mexican” “demon” named “Charlie” using pencils. Yup. The #CharlieCharlieChallenge has teens trying to summon the demon by crossing two pencils over a yes/no/yes/no grid, asking dear Chuck a question and then waiting for a pencil to move. It shouldn’t come as a […]

Extra! Extra! Facebook Becomes A Publisher (Sorta)

This week Facebook launched a new feature that allows for publications like the New York Times and Buzzfeed to post articles directly to the social network. Since publications already depend on Facebook to promote and distribute their content, this seems like a natural next step (though perhaps an odd user experience). Jury’s out  on what it […]

Periscope Leads To Piracy

 In news that surprises absolutely no one, Twitter’s new video-streaming app – while popular, well-designed and just plain fun – has a few issues. We’ve talked before about the creep factor. But the main issue is how it enables pirating. Most recently, it was used en masse to stream this weekend’s Mayweather/Pacquiao fight. And while […]

Facebook Video Is Booming With 4B Views Per Day

Besides connecting with friends (and seeing 900 engagement and baby photos a day), Facebook is also becoming (is already?) THE place for consuming videos. Billions of videos. Facebook is now serving up more than 4 billion videos to its users daily. The figure is striking in part because it’s increasing so fast: In January, Facebook was showing […]

US Digital Ad Spend Hits New $49.5 Billion High In 2014; Mobile & Social See Greatest Growth

In news that should surprise exactly no one, digital ad spend set a new record in 2014, rising to nearly $50 billion in the US, with the biggest overall spend in search and the greatest growth seen in mobile and social. Considering digital advertising is increasingly economically efficient and expertly targeted, it’s kind of a no brainer to […]