US Justice Department Files Complaint Against Google Over Monopoly Tactics

Google is facing a new legal battle, with the US Justice Department filing a complaint against the search giant for violating antitrust laws through its dominance of search. As outlined in the official complaint: “Google is the monopoly gatekeeper to the internet for billions of users and countless advertisers worldwide. For years, Google has accounted for almost 90% of all search queries in …

Google Adds New Ad Tools, Including Updated Visual Options and Prompts for Search Ads

Google continues to add new tools to help businesses shift into digital marketing, as many look to replace operational capacity that they’ve lost due to the COVID-19 lockdowns around the world. Google’s latest update involves new ad types, including new markers on search ads to prompt audience action, and improved display types to assist in branding. First off, Google’s launching a …

GOOGLE FLIPS THE SWITCH ON ITS NEXT BIG MONEY MAKER: MAPS

Credit: Illustration by Tam Nguyen/Ad Age Google became the world’s most profitable internet company on the back of search advertising. Now, it’s turning another popular web service into a major cash machine. Google Maps is an indispensable part of life for more than 1 billion people, who use it to commute, explore new cities or …

Google ‘bad ads’ drop to 2.3 billion

Number of bad accounts removed using machine learning has doubled to more than a million. Google took down 2.3 billion “bad ads” last year, which is significantly down on the 3.2 billion it removed the year before. The internet’s dominant ad company has also provided more detail about the kinds of ads it removed last …

Google Announces a Range of Search Updates to Mark its 20th Anniversary

This week marks the 20th anniversary of Google, the digital search platform that has become synonymous with information gathering. It’s hard to imagine a world without Google on hand now, particularly given the growth of smartphones, providing the capacity to search anything at any time, helping with product research, location information and settling friendly debates. To …