Microsoft Reports that LinkedIn is Seeing ‘Record Levels of Engagement’

Since Microsoft purchased LinkedIn back in 2016, the platform no longer needs to report its individual quarterly performance numbers, which means we don’t get the transparency we used to around total users, engagement metrics, revenue stats, etc. But we do get some insights. As part of Microsoft’s Q1 ’19 results, which it reported earlier this week, the […]

5 Practical Steps Your Brand Can Take to Build Trust [Infographic]

With all the talk about fake news and misleading ads, it’s no surprise that consumer trust is falling across government, business and media groups. Indeed, in the executive summary of Edelman’s 2017 Trust Barometer, the organization notes that: “The 2017 Edelman Trust Barometer reveals that trust is in crisis around the world. The general population’s trust […]

Here are three scary reasons why LinkedIn sold to Microsoft for $26 billion

LinkedIn’s stock was down more than 43 percent since July of last year, and there wasn’t much reason to believe it would regain that value anytime soon. Clearly, Weiner and LinkedIn’s board agreed, starting talks just after its troubled February report in which the company had lowered its forecasts. Microsoft bought LinkedIn for $196 a […]