Pinterest is Now Up to 265 Million Users, Added 51 Million Within the Last Year

It’s not on the same level of overall popularity as Facebook and Instagram, but Pinterest, which is moving closer to launching its initial public offering, has released some updated usage stats, which show that it now has 265 million monthly active users, up from the 250 million that it reported back in September.   The numbers were released […]

Pinterest is growing, but not as fast as Twitter or Snap were when they filed their IPOs

Pinterest’s business is growing steadily, but not at the same clip as other big advertising–driven tech IPOs from the past decade. According to new IPO paperwork filed Friday that offered the most detailed look yet at Pinterest’s business, Facebook, Twitter, and Snap were all showing faster pre-IPO growth. Pinterest reported revenue of roughly $756 million […]

Pinterest is Growing Faster than Twitter and Snapchat, and Offers Significant Opportunities

Pinterest may not be growing at the rate the company had once anticipated, but the platform is expanding, with new data showing that the app is now closing in on 250 million monthly active users, up from the 200 million it reported back in September. That growth rate means the platform’s gaining momentum – it took Pinterest […]

Pinterest Now Up to 1.5 Million Advertisers, Announces Expansion of Quick Promotion Tool

We’ve said this before, but businesses should not overlook Pinterest as a potential source of traffic, especially those within the B2C sector. The platform has been slowly building out its search and discovery tools, implementing better ways to connect consumers with products. And those efforts are working – Pinterest recently reported that some 90% of weekly […]

Forget Facebook? Why Marketers Are Embracing Pinterest and Instagram

Facebook’s News Feed is a lot of things, but these days, it’s rarely inspirational. With 2.13 billion monthly users, Facebook has more reach than any other social network, but it’s not the best option for consumers to get ideas and enjoy visually pleasing experiences. In recent years, Pinterest and Instagram have filled that void. The visual nature of […]

What Pinterest’s Hashtag Announcement Really Tells Us

Pinterest recently announced that hashtags are now a working feature on the platform. The announcement will enable Pinners to easily discover new content, as well as ensure their content is seen by more, yet relevant users. The focus of the announcement is clearly rested on users, however, the clear winner here is Pinterest. Worst case scenario, Pinners don’t […]