Facebook Full Year 2017 Results: Solid Revenue Growth, Questions Over Future Shifts

fbq41Facebook has released its Q4 and full year 2017 performance results, once again posting solid numbers across the board – though there are some interesting notes on the impact on their shift towards more ‘meaningful connections’

First off, on active users, Facebook’s monthly active user count rose to 2.13 billion, an increase of 14% year-on-year.

Full article here. 

Here are 11 Digital Marketing Buzzwords to Know and Love in 2018

64a6e3d73c4f8eeac0ee87c57f633663.jpgWell, it’s 2018, so now’s the time to get your marketing plan in place, if you haven’t done so already.

To help, we think you’ll need to be aware of these marketing buzzwords in 2018.

Don’t worry, they’re not the useless jargon style buzzwords so many people loathe. These are useful marketing terms that will need to be part of your vocabulary this year.

Here are your digital marketing buzzwords for 2018:

Algorithm – Everyone wants to talk about Google’s algorithm updates or the Facebook algorithm making it hard for businesses to get their marketing messages in front of their target audience, but what does it really mean?