Instagram Announces Next Stage of IGTV Monetization, New Revenue Options for Instagram Live

Instagram has announced the next stage of monetization for IGTV, while it’s also adding new digital ‘badges’ for IG Live, which will enable viewers to donate money to their favorite broadcasters. First off, on IGTV – Instagram has been working to provide monetization opportunities for IGTV over the last few months, with the first stage of […]

New Survey Looks at How Marketers and Consumers View Social Media Engagement

Sprout Social has this week released its latest Social Index report, which incorporates responses from over 1,000 marketers, and 1,000 consumers, in order to get a sense of how each group views social media engagement, and what variances there are between the two. You can read the full report here (with sign-up), but here are some of the […]