Twitter Had A Bad Day

This month was not good for tech stocks. Universally, tech stocks crashed today alongside everything else, erasing billions in value across the board, as part of a bad day overall for the market. There’s not a whole lot of confidence throughout the market, but tech — even bellwethers like Apple — weren’t safe today. That being said, some stocks got […]

If Twitter Goes Beyond 140 Characters, Brands Will Follow With More Customer Service

If you enjoy the back-and-forth Twitter exchanges between brands like Target or Delta and their querying customers, you’ll like what could be coming soon. Re/code reported today that Twitter is planning to increase the maximum length of tweets beyond the current 140 characters. The microblogging site declined to comment on the report, but if it comes to fruition, […]

Despite skepticism, Twitter delivers for brands

It’s gotten increasingly difficult to tell whether Twitter is an over-, under- or accurately rated tool for brands and publishers. Wall Streeters have recently called for Dick Costolo to be ousted as CEO, even though Madison Avenue has gone to the mat for him. Also recently, digital media consultants BRaVe Ventures said the naysayers were wrong; Twitter is poised for […]