According to the report, which surveyed more than 28,000 Internet respondents in 56 countries, 92 percent of consumers around the world say they trust earned media, such as recommendations from friends and family, above all other forms of advertising—an increase of 18 percent since 2007. Online consumer reviews are the second most trusted source of […]
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Last week thousands of exhibitors, journalists, marketers and electronics aficionados hopped on planes to Las Vegas for the 2012 Consumer Electronics Show. Mashable‘s own team covered all the events leading up to and happening at the Las Vegas Convention Center and the Venetian Hotel. Read more @ http://mashable.com/2012/01/16/ces-recap/
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Advertisers continue to increase their investments in the search marketing space. Both paid search and SEO are anticipated to grow in 2010, while other channels decrease, providing further evidence that search marketing is many advertiser’s primary digital concern. http://bit.ly/cIEzN0