YouTube Lists the Top Videos and Creators of 2020

There aren’t really any definitive content trends here, with a fairly broad range of topics and types. Comedy is still a big winner, though the comedy videos here also align somewhat with social justice messages, while gaming and positive-themed clips have done well amid the challenges of the year. The listing of top platform stars […]

YouTube Ads New options for Marketers Looking to Reach Viewers Watching on Home TV Screens

With streaming content consumption soaring during the COVID-19 lockdowns, YouTube is seeing some major shifts in viewing behavior, and it’s now looking to provide new ad options to help marketers tap into these evolving consumption trends. Even before the lockdowns, connected TV viewers were YouTube’s fastest-growing audience segment, as people become more accustomed to watching online content on […]