YouTube streams 4 billion online videos each day, more than one for every other person on Earth and a 25% jump over eight months ago. YouTube, a unit of Google, attributed the growth to iterations of the website on smartphones and TVs that have encouraged more use, according to Reuters. The number of uploads on the […]
Simple. But Cool.
Google plans to create 20 special channels on its YouTube site, and will spend $100 million to create original programming to populate them, according to sources who talked with the Wall Street Journal. Read more at http://on.mash.to/hG8zei
Hulu continues to report impressive gains in both content and advertising partners. The site current has 627 advertisers and over 250 content providers. Both of those stats represent exponential growth from just 2 years ago. Read more at http://bit.ly/gqE0Wr
The three-screen media scenario—TV, computer and mobile—is giving way to a multiscreen media reality for consumers. Television screens and programming still command the lion’s share of Americans’ media day. But the internet is having a profound effect on consumers’ viewing habits and the proliferation of devices is altering their viewing behavior. http://bit.ly/em8YoH
The strategy is pretty simple – make people smile, laugh or shock them, and your video has a good shot at going viral.