YouTube Channel Art Cheat Sheet 2018 [Infographic]

There’s a lot of potential in the Google-owned video platform – but to maximize your opportunities, you need to ensure your presentation is top notch. That’s where this infographic comes in – Filmora.io have put together a listing of the optimal image sizes for each element of your YouTube channel. Like all social platforms, ensuring your images […]

YouTube Is Adding 40 Celebrity-Driven Original Programs

With perhaps its boldest bet yet, YouTube is going directly after traditional television advertising dollars with 40 new programs exclusively for the platform. And advertisers appear to be coming back to the fold after brand-safety concerns rocked YouTube several weeks ago. Tonight, at the digital giant’s BrandCast event in New York, YouTube chief business officer Robert Kyncl announced that celebrities […]

Google Is Using Artificial Intelligence to Make Sure YouTube Content Is Safe for Brands

Google is working with third-party companies to make sure YouTube content is safe for brands while also deploying advanced machine learning to better identify content that might be deemed offensive to viewers and advertisers. A Google spokesperson today told Adweek in a statement that the companies are accredited by the Media Rating Council to conduct ad verification audits but didn’t […]

Netflix still has a huge lead in the streaming wars, but Hulu’s smaller service has loyal users

One big difference between regular TV and streaming TV is that streaming TV is pretty murky when it comes to numbers: We don’t know much about how many people are watching streaming TV services, or what they’re watching. So here’s a little bit of light, courtesy of a new report from comScore: A chart that […]

YouTube Promises New Auditing Measures Will Prove Ad Quality (via Adage)

YouTube introduced new ad quality standards that even Procter & Gamble’s Marc Pritchard could praise. Google’s video service will now offer independent audits of campaigns to show brands when ads were served, viewed and validate the internet traffic. YouTube’s new measurement regime was accredited by industry group Media Ratings Council, which works with digital and […]