Instagram and Pinterest both doubled users over the last 3 years

Social media dynamos Instagram and Pinterest nearly doubled their users between 2012 and 2015, according to a new study — and Pinterest is winning. Pew Research Center, a Washington D.C.-based think tank, surveyed 1,907 adults this spring to learn about their social media habits. Among the discoveries: 31% of all adults who go online now use […]

Pinterest Reveals Mock-Up For Its First “Buy Button”

See a yummy recipe, instantly order all the ingredients. Find a cool product, instantly add it to your Amazon Wish List. That’s the plan for “Action buttons” on Pinterest’s new developer platform. Today at MIT’s Emtech Digital conference, Pinterest’s head of partnerships, Tim Kendall, showed detailed mock-ups of how developers could eventually pass the service extra […]

Another day, another social media platform purchasing a start-up

Pinterest just acquired VisualGraph, a start-up that creates machine vision, image recognition, and visual search technologies. Pinterest stated publicly that they made the move to help user experience – by reading the visual content of what people pin, Pinterest can suggest other relevant content. But the cynical people in the tech world (*cough* everyone *cough*) […]

Men are from LinkedIn, Women are from Pinterest

Last week Pew released a study revealing that every major social media platform saw an increase in users compared to December 2012 – 73% of those online now use at least one platform with 42% on multiple. But also interesting? Nearly every single platform saw more female users than male with the exception of LinkedIn. […]

Pinterest Drives More Traffic to Publishers Than Twitter, LinkedIn, Reddit Combined

If you’re not a regular Mashable reader, we suggest you become one – it’s a great place to find digestible social media news (aside from us, of course). One of the latest from the Mashfolks (a nickname we just made up entirely), comes the above graph showing some rather interesting social media traffic trends. And […]