In news that should surprise exactly no one, digital ad spend set a new record in 2014, rising to nearly $50 billion in the US, with the biggest overall spend in search and the greatest growth seen in mobile and social. Considering digital advertising is increasingly economically efficient and expertly targeted, it’s kind of a no brainer to …
Tag Archives: 2014
25 Campaigns That Will Win At Cannes
No surprises here if you’ve been following this award season, but still nice to have all the great work in one place. Click on Jean Claude for the list.
Facebook in 2013
It’s that time of year folks! The time we arbitrarily sum up life in the past orbital period of the Earth moving around the Sun through various lists and articles. Snark aside, it’s actually really fun to look back at a year in culture – it naturally imbues the looker with a sense of wisdom …